Hey, I'm Will.

I'm a Go-to-Market strategist who helps businesses grow.
SEE My Resume

What I do

I'm an entrepreneurial and results-oriented business strategist. I have 10+ years of experience working in GTM-focused Finance, Product, and Strategy roles at leading tech companies like Google, Microsoft, and Cloudera.
Market Research
Gather inputs, synthesize a point of view, and share recommendations.
Data Analysis
Transform complex data into actionable insights.
Storytelling
Create and share narratives that inspire action using the Care-Do-Impact framework.
Scenario Modeling
Build financial models to determine the impact of decisions.
Business Partnership
Use a data-driven approach to inspire trust and remove bias.
Product Roadmaps
Create roadmaps that balances short-term needs and long-term goals.
Go-To-Market Plays
Originate and scale sales and marketing motions that drive revenue.
SEE My WORK

Who I am

I am a husband, father, runner, third culture kid, data geek, and automotive enthusiast. I enjoy experiences that give me an opportunity to learn something new.